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Jeanne,

Monday was Trans Mountain’s final deadline to secure the insurance it needed to proceed with its climate-wrecking pipeline – a controversial project which would transport dirty tar sands oil all the way from Alberta to the coast of British Columbia.

And though we won’t know for sure which insurance companies renewed their coverage until the official certificate is published next April – I do know one thing. Thanks to this campaign, we are closer to stopping the pipeline than we've been in a very long time.

Let me explain.

Back in 2019, we realized that taking on the insurance industry may just be one of our best strategies for stopping the Trans Mountain pipeline, and stopping the expansion of the entire tar sands industry. 

Because without insurance, the pipeline cannot go ahead. And as more and more companies start to live up to their climate commitments and refuse to insure tar sands projects, the harder it is for not only Trans Mountain – but any future pipelines – to get the backing they need. (Yep, the world of insurance can actually be super exciting 😉 ).

For anyone who needs reminding, the Trans Mountain tar sands pipeline is a toxic project that, if built, would make it impossible for Canada to meet its climate commitments. It has failed to obtain the Free, Prior, and Informed Consent of impacted Indigenous communities, and several Nations have been fighting the pipeline in court for many years. What’s more, there is an estimated 87% chance of an oil spill along the British Columbia coast if this project were to go through. Were that to happen, it could push the 73 remaining southern resident killer whales into extinction.

For all these reasons and more, the Stand.earth community mobilized in enormous numbers last year to pressure insurance companies to drop Trans Mountain – and got very close to getting Zurich, the pipeline’s biggest insurer, to drop out.

So earlier this year, we launched a renewed push to un-insure Trans Mountain. And this time, we had major success.

After nearly 17,000 people signed the petition calling on Zurich once again to drop Trans Mountain – the company caved! Getting Trans Mountain’s biggest insurer to drop out, just weeks before the renewal deadline, was a major blow to the beleaguered project and left them scrambling to find a replacement.

Our press release, and resulting media coverage of this major win.

Our press release, and resulting media coverage of this major win.

Zurich wasn’t the only insurer to drop Trans Mountain this summer: its decision came after two other companies announced they would drop out, in response to letters we sent urging them to cut ties with the pipeline.

With 3 out of 11 insurers abandoning Trans Mountain in quick succession, we knew that momentum was building – but we had to keep up the pressure. Insurance giants Liberty Mutual, Chubb, AIG, and Lloyd’s were all still major backers of the pipeline.

So the Stand community did what we do best. We turned up the heat.

We hand-delivered petition signatures from over 151,000 people (!!!) to Liberty Mutual and Chubb’s office in Vancouver – with parallel deliveries happening in cities around the world.

That’s Sven, delivering your signatures to Liberty and Chubb’s offices in Vancouver.

That’s me, delivering your signatures to Liberty and Chubb’s offices in Vancouver.

That wasn’t all – over 11,000 people sent letters to insurance company CEOs (bet it took them a looong time to clear out their inboxes 😉) hundreds of people flooded the phone lines of senior executives, and thousands spread the word on social media too.

Throughout this campaign, 12 insurance companies (not all connected to Trans Mountain) have decided to stop insuring the tar sands. That is no small feat. Thanks to public pressure, the insurance industry is waking up to the fact that fossil fuel companies are risky customers for them, and is well aware that climate change is an existential threat to its business model.

Click here to watch and share this video documenting the momentum building on this campaign from Canada and the United States to England and Switzerland, and help keep the pressure on insurance companies to get out of the tar sands.

Watch the video

How else do we know our strategy is working? It’s making our opponents very worried.

Just days before the insurance deadline, a pro-oil group sent out an email to their supporters launching their own version of the insurance campaign to counter our pressure. I guess imitation is the highest form of flattery?

Sharing a screenshot of this email, just for laughs.

Sharing a screenshot of this email, just for laughs.

So now that Trans Mountain’s insurance deadline has passed, where to next?

Because our vision for this campaign is bigger than Trans Mountain alone, the work doesn’t stop. Even though Trans Mountain doesn’t have to renew its insurance for another year now, companies can commit to stop insuring tar sands projects at any time. And in the middle of a climate crisis, we have no time to waste.

We know big insurers like Chubb could be close to exiting the tar sands, because it adopted a policy ruling out coal projects after very little public pressure.

On both sides of the border, we plan to continue getting under Liberty Mutual’s skin for as long as it takes.

Just a couple days ago, groups held a protest outside insurance giant Lloyd’s office in London too!

a protest outside Lloyd’s office in London

Photo credit: Aaron Parsons Photography.

We still have a lot of exciting things planned to keep the pressure on insurance companies to get out of the tar sands, and drop Trans Mountain. If you’re able, please consider chipping in to help sustain the insurance campaign going forward.

CHIP IN TODAY

Jeanne, the fight against Trans Mountain has been long and difficult. We’ve had victories that seemed final and defeats that we weren’t sure we could overcome.

And throughout it all, the Stand.earth community has stood strong.

We were there at the blockades, there when Kinder Morgan dropped out, there when Justin Trudeau bought the pipeline, there when Indigenous communities prevailed in court, there when the Canadian government decided to disregard Indigenous concerns, and you can bet we’ll be here until the day comes when this dangerous tar sands mega-project is scrapped for good.

I won’t lie to you. Winning won’t be easy. There are some who will throw up their hands and say that transforming the entire insurance industry and stopping Trans Mountain after so many years is now an impossible task.

But you know what? We’ve protected millions of acres of forests that people thought couldn’t be saved. We’ve gone up against multinational oil, gas, and coal companies worth billions of dollars and come out victorious – blocking dozens of their projects that would have poisoned local communities and accelerated the climate crisis. We’ve shifted billions of dollars of purchasing from corporate powerhouses like Starbucks, Staples, and Levi’s onto sustainable pathways.

Because of people like you, doing the impossible has kind of become our jam. Our team is fewer than 50 people, but this community is more than 410,000 people strong and growing – and together, we're using our collective power to fight climate change, protect wild spaces, stand with impacted communities, and say no to new fossil fuels.

Getting three of Trans Mountain’s insurers to back out this summer is an incredible victory, and it’s just the beginning. A massive thank you to you, Jeanne, for standing with me in this fight.

Together with allies and following the guidance of Indigenous leaders, I know that we can win.

With hope,

Sven Biggs
Canadian Oil and Gas Programs Director
Stand.earth 

 

Stand.earth challenges corporations, industries, and governments to prioritize the well-being of people, our environment, and our climate by creating long-term, effective solutions. None of this work is possible without your support.
 
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